The Abunza business model or Abunza home business is an online model that markets digital products as well as various travel packages. Success with Abunza is going to come from ones ability to market effectively and put the Abunza business opportunity in front of people who are actually looking to join an online home based business.

Many marketers struggle with this. Instead of putting their opportunity in front of hungry prospects they try to pitch their business opportunity to the wrong types of people. This results in the distributor energetically spinning their wheels and it usually eventually ends up in failure.

It’s important when promoting your Abunza business or any home business opportunity that you find targeted prospects in order to leverage your time to the fullest. Anyone putting products/services/opportunities in front of people who are not seeking and ready to buy those products/services/opportunities has severe marketing problems.

One of the underlying themes in Mike Dillard’s Magnetic Sponsoring is that the highest quality prospect for a network marketing opportunity is an existing network marketer.  These people have spent money in the industry. They are familiar with the industry. Therefore, you wont have to answer any silly questions like, “is this one of those pyramid thingies?”

However, you wont attract network marketers to your organization by simply pitching your opportunity. This is the fastest way to repel your highest quality prospect. As entrepreneurs we get paid to solve problems for people. To attract an existing network marketer to your Abunza home business you need to solve their problems. The 2 biggest problems faced by network marketers is a lack of leads and a lack of cash to invest into marketing.

Solve those problems by offering value, training and solutions and watch your Abunza home business grow like a brush fire. In this business people don’t join business opportunities and no one is EVER searching for a business opportunity. At least not consciously. People join people and they are searching for a leader. They are looking for that one person who they perceive will be able to guide them towards their goals.

Therefore that is what you must be promoting. You must promote YOU and YOUR value alone. Down the road is where you invite them to look at your Abunza business. Remember, you are the leader people are looking for. You have the answers and you are the person who can guide someone to financial freedom. Be that person and your business and your bank account will never look the same.

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Adam Chandler
Online Business & Marketing Coach

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